Republicans are still trying to figure out why women hate the GOP, so Karl Rove and some of his buddies paid for a pretty detailed study as to why there's a massive gender gap that favors women voting for Democrats.
The results are pretty hysterical, frankly.
A detailed report commissioned by two major Republican groups — including one backed by Karl Rove — paints a dismal picture for Republicans, concluding female voters view the party as “intolerant,” “lacking in compassion” and “stuck in the past.”
Women are “barely receptive” to Republicans’ policies, and the party does “especially poorly” with women in the Northeast and Midwest, according to an internal Crossroads GPS and American Action Network report obtained by POLITICO. It was presented to a small number of senior aides this month on Capitol Hill, according to multiple sources involved.
I can't imagine why that would be, with Republicans vowing to eliminate affordable health care under the ACA, trying to shut down abortion clinics in dozens of states, refusing to raise the minimum wage and basically pretending that only married women with kids, living in the exurbs matter.
The report is blunt about the party’s problems. It says 49 percent of women view Republicans unfavorably, while just 39 percent view Democrats unfavorably.
It also found that Republicans “fail to speak to women in the different circumstances in which they live” — as breadwinners, for example. “This lack of understanding and acknowledgment closes many minds to Republican policy solutions,” the report says. The groups urge Republicans to embrace policies that “are not easily framed as driven by a desire to aid employers or ‘the rich.’”
Two policies former House Majority Leader Eric Cantor promoted as a way to make inroads with middle-class women and families — charter schools and flexible work schedules — were actually the least popular policies among female voters.
Maybe it has something to do with the fact that every male Republican senator voted against the Paycheck Fairness Act every time it was brought up in the last six years, and that Republicans consider single women, especially working single women, to be immoral and dirty. Maybe it has to do with Republicans happily embracing the Supreme Court's Hobby Lobby ruling that your boss gets to decide if they cover birth control because of religion, when the law says it gets covered.
I'm just spitballing here.
When female voters are asked who “wants to make health care more affordable,” Democrats have a 39 percent advantage, and a 40 percent advantage on who “looks out for the interests of women.” Democrats have a 39 percent advantage when it comes to who “is tolerant of other people’s lifestyles.”
Female voters who care about the top four issues — the economy, health care, education and jobs — vote overwhelmingly for Democrats. Most striking, Democrats hold a 35-point advantage with female voters who care about jobs and a 26 percent advantage when asked which party is willing to compromise. House Republicans say jobs and the economy are their top priorities.
You don't say. 35, 40 point advantages for Democrats among women. And what's the GOP response?
The groups suggest a three-pronged approach to turning around their relationship with women. First, they suggest the GOP “neutralize the Democrats’” attack that Republicans don’t support fairness for women. They suggest Republican lawmakers criticize Democrats for “growing government programs that encourage dependency rather than opportunities to get ahead.” That message tested better than explaining that the GOP supports a number of policies that could help fairness for women.
Second, the groups suggest Republicans “deal honestly with any disagreement on abortion, then move to other issues.” And third, “pursue policy innovations that inspire women voters to give the GOP a ‘fresh look.’” The report suggests lawmakers and candidates inject “unexpected” GOP policy proposals into the debate as a way to sway female voters. Suggestions include ways to improve job-training programs, “strengthening enforcement against gender bias in the workplace” and “expanding home health care services by allowing more health care professionals to be paid by Medicare for home health services.”
Yes, because "fairness for women" apparently means "You don't want to be seen as a lazy whore on government programs, do you?"
The GOP plan is literally slut-shaming women into rejecting programs designed to help women and families. This is their message.
And they wonder why they are overwhelmingly losing women to Democrats.
On the other hand, if Democrats don't vote in midterms and Republicans do, it doesn't matter how awful Republicans treat women, now does it?
They'll win anyway, and will never change.