Saturday, December 28, 2019

Holidaze: Eat The Rich


The leveraging of a giant social-media presence, a catchy tune about a family of sharks and a burgeoning collection of junkyards are just a few of the curious ways that helped make 2019 a fertile year for fortunes to blossom around the world.

Kylie Jenner became the youngest self-made billionaire this year after her company, Kylie Cosmetics, signed an exclusive partnership with Ulta Beauty Inc. She then sold a 51% stake for $600 million.

It has been almost two months since the Washington Nationals captured their first World Series championship, but people around the world are still singing along to the baseball team’s adopted rallying cry: “Baby Shark, doo-doo doo-doo doo-doo.” The Korean family that helped popularize the viral earworm are now worth about $125 million.

Even car wrecks proved to be a treasure trove. Willis Johnson, the gold-chain-wearing Oklahoma native who founded Copart Inc., has amassed a $1.9 billion fortune by building a network of junkyards to sell damaged autos.

Read more: Junkyard billionaire thriving on auto wrecks expands empire

The emergence of atypical fortunes underscores just how much money the uber-rich accumulated in 2019.

And the richer they were at the start of the year, the richer they got. The world’s 500 wealthiest people tracked by the Bloomberg Billionaires Index added $1.2 trillion, boosting their collective net worth 25% to $5.9 trillion.

It's unsustainable, of course.  25% yearly returns don't happen without massive economic depressions at some point.  But when we get there, the rich will be fine.  They always are.  The other 7.5 billion of us, not so much.

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