Sunday, October 18, 2009

It Takes A Villager...

...To defend Village idiocy, apparently. On one hand, the NY Times's David Carr admits that the White House was getting mauled by FOX News...
Until this point, the conflict had been mostly a one-sided affair, with Fox News hosts promoting tax day “tea parties” that focused protest on the new president, and more recently bringing down the presidential adviser Van Jones through rugged coverage that caught the administration, and other news organizations, off guard. During the health care debate, Fox News has put a megaphone to opponents, some of whom have advanced far-fetched theories about the impact of reform. And even farther out on the edge, the network’s most visible star of the moment, Glenn Beck, has said the president has “a deep-seated hatred for white people.”

Administration officials seemed to have decided that they had had enough.

“We’re going to treat them the way we would treat an opponent,” Anita Dunn, the White House communications director, said in an interview with The New York Times. “As they are undertaking a war against Barack Obama and the White House, we don’t need to pretend that this is the way that legitimate news organizations behave.”
...then warns they should shut up and take it...
Ah, but pretending has traditionally been a valuable part of the presidential playbook. Smiling and wearing beige even under the most withering news media assault is not only good manners, but also has generally been good politics. While there is undoubtedly a visceral thrill in finally setting out after your antagonists, the history of administrations that have successfully taken on the media and won is shorter than this sentence.
...then notes that the poor White House is in over its head against a outfit like FOX...
The one weapon all administrations can wield is access, and the White House, making it clear that it will use that leverage going forward, informed Fox News not to expect to bump knees with the president until 2010. But Fox News, as many have pointed out, is not in the access business. They are in the agitation business. And the administration, by deploying official resources against a troublesome media organization, seems to have brought a knife to a gunfight.
...and finishes by saying the White House should stop picking on poor FOX News, and indeed, that defending themselves is beneath the Presidency.
On the official White House Web site, a blog called Reality Check provides a running tally of transgressions by Fox News. It ends with this: “For even more Fox lies, check out the latest ‘Truth-O-Meter’ feature from Politifact that debunks a false claim about a White House staffer that continues to be repeated by Glenn Beck and others on the network.”

People who work in political communications have pointed out that it is a principle of power dynamics to “punch up “ — that is, to take on bigger foes, not smaller ones. A blog on the White House Web site that uses a “truth-o-meter” against a particular cable news network would not seem to qualify. As it is, Reality Check sounds a bit like the blog of some unemployed guy living in his parents’ basement, not an official communiqué from Pennsylvania Avenue.

The American presidency was conceived as a corrective to the royals, but trading punches with cable shouters seems a bit too common. Perhaps it’s time to restore a little imperiousness to the relationship.
If any of that advice collectively make sense to you, congratulations, you're qualified to be a Village Idiot. I think Carr is saying not to bother to fight back because there's nothing the White House can do about it. Funny. Didn't stop Bush from taking on his opponents with far more robust examples (Joe Wilson and Valerie Plame-Wilson, anyone?) of action.

The only think I'm getting here is no matter what the Obama White House does versus FOX, it's good news for John McCain.

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