And take care of the neighbors, they did. Valuing compassion over profit is rarely a wise business move. These were some extreme circumstances, and it allowed hundreds of people comfort at a time they really needed it.At first the hotel was telling guests that they would have to leave by Thursday, because they were sold out with marathon runners. But on Thursday morning, Nicotra's guests were in tears at the thought of checking out, he says."On Thursday morning, people were begging me and crying saying 'You can't throw me out. I have no place to go,'" he says.Nicotra said he then contacted the marathon's organizers, the New York Road Runners, because they had a contract for rooms and told them "we have a problem here" and that "we can't just throw them out." Nicotra said he gave the group other options, including setting up a temporary dormitory in the hotel's 10,000-square-foot ballroom, which can house up to 500 people with cots."As Hilton says, hospitality is what we're all about. If we can make everyone happy we will, but if we can't, the choice is easy," Nicotra says. "We need to take care of our neighbors."
Sunday, November 4, 2012
When faced with a dilemma, a hotel manager in New York City made the right choice.